This Sustainable Fashion Brand Merges Art With the ‘French Closet’

Tracey Meyers, Women's Wear Daily, March 12, 2020

Sustainable fashion brand Dame and artist Kim McCarty partnered for a limited-edition capsule collection.

 

Haunting bruise-inspired palettes of acid yellows, greens and browns don’t typically evoke images of quirky and cool sustainable fashion — but that’s exactly how Los Angeles-based artist Kim McCarty describes her shadowy yet ethereal watercolor imagery that appears in the latest capsule collection by Dame.

 

Dame is a female-founded, Made in L.A., sustainable fashion brand that designs wearable “elevated” essentials, with select vintage pieces and retro denim peppered in, all intended to coalesce together as the ultimate French closet. For its limited-edition collection with McCarty, the brand created two simple styles: a sweatshirt that comes in three colorways (gray, black and white) and an oversize white T-shirt. Each style is available with graphic images of two distinct art prints by McCarty.

 

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View the full press feature at wwd.com

 
 
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